For more than 30 years, Promax Communication SA has been a leading company in Switzerland for the creation, organization and implementation of tourism events, both consumer and trade, always evolving to adapt to market demands.
The Swiss International Holiday Fair is the leading event in the Swiss tourism market with two editions a year strategically placed on the calendar.
iViaggiatori, an autumn appointment, in addition to a consumer tradition has a strong professional vocation with trade events attracting hundreds of international tourism buyers. It also presents the Swiss Tourism Awards, the Swiss awards for international tourism excellence, every year.
Primexpo, the spring edition of the show, has a distinct leisure soul with a focus on tourism offerings dedicated to consumer visitors with proposals for outdoor and leisure tourism.
The two editions of the Salon are therefore the right choice to find professionalism, expertise and experience put at your service to give you the opportunity to meet your next best clients.